#IWD – Celebrating a Woman – A Young Doctor shares her dreams

In commemoration of the International Women’s Day celebration which is marked every year on the 8th of March, femininmaterz will bring you short stories of women young and old who are doing great things

Below is the story of a young doctor I interviewed who intends to also be a big-time farmer:

My name is Dr. Obadigie Josephine an Optometrist who also want to go into farming big time. Apart from farming I also have other businesses I want to do. I discovered that if you want to make an impact you need to earn more than a salary. You need to have multiple streams that will earn you income because if you really want to impact lives, you need money. And once you get this money it is not just to Can all you can but give back to the society.

One of the ways I want to impact lives is by giving scholarships to young ladies and young men especially those from an indigent background so that they can also achieve their dreams. I believe that once one person is able to achieve his or her dreams then he/she can go on to empower others.

They say if you a train a man you have simply trained a man but when you train a woman you have trained a nation.

I believe that when women are empowered that puts them on a platform to also help their children and others like her husband and even extended family members.

Adebisi Adetunji(C) Project Director Beehyve Empowernment & Development Initiative


Natures Treats Cafe – A Place to Treat Yourself – A No Sugar & Preservative Organic Brand

My brother and his family came to Ibadan to visit my family. They were on a holiday tour as they had just left our home town where they went visiting Das and Mum.

We were so delighted to have them come over to our house and so a family time out and treat was organized sharply🙌💏😀.

Our trip took us to various places where the children had the blast of their time playing various games. Then the group took a trip to a restaurant to eat our local meal in Oyo State, Amala, Gbegiri and ewedu. Yummy!

My brother decided that we should visit one of our childhood friends, Ebunlomo Soloye(maiden name) now Mrs Akinwale  who had a Cafe in the Shoprite mall at Ring road, Ibadan. It will be a visit to remember… As we stepped into Ebun’s Natures Treats Cafe I was blown away by the esthetic and beauty that greeted us.


I thought it will just simply be a dash in and dash out visit but we were mesmerized with treats from Ebun’s menu.

These are food treats made from natural ingredients, no sugar and preservatives and aimed at helping people eat healthy even while out on a treat.

I am really proud of what this dear lady had made of herself as an entrepreneur committed to healthy treats. You simply must visit to know what I mean!! 😀😀

Watch this video on Natures Treats on Ebun’s Instagram page 

Ebun’s story and journey – How Natures Cafe came to birth:

Ebunoluwa Akinwale is a Wife, mum and lawyer by education and a wellness coach by Passion. She was able to successfully loose almost 40kg 6 years ago and kept it off and has helped a lot of others do same since she started her weightloss management company on the 1st of May 2013. She calls it her ministry as she is totally committed to the cause by teaching women the everyday tricks believing they are the focal point in the family and society. She recently opened her wellness cafe at The Palms Mall called Natures Treats….where all the treats we love are prepared healthier….No sugar or preservation or fat….right here in Ibadan. So in other words you get to eat your cake and have it. Ebun is also a public speaker , writer and big on empowerment. 

What to expect at Natures Treats Cafe:

  • Legendary Greek yoghurts made from fresh raw cow milk
  •  Yoghurt milk shakes
  • Lush smoothies
  • Natural freshly made juices
  •  Decadent dark chocolate fudge muffins
  •  Red velvet surprise, which actually leave people astounded to our tigernut varieties and fruitilicious zobo etc.
  • The kids are not left out as well as they can enjoy fun cake pops, cookies , hot chocolates, popsicles etc to keep them happy , entertained but totally healthy!
  • Breakfast is always a hit with waffles, pancakes, crepes, sandwiches 
  • Gourmet salad bar and much more.

Adebisi Adetunji (C) BusyBee Media for Social Change and development

Woman to Woman Talk #6 – “Je ki Oko o De” – Empower yourself Financially

This week let’s talk about empowering ourselves as women. “Je ki Oko o de” literally means “A woman who waits and depends on her husband to buy or pay for everything she needs personally or to keep the home running”.

Some time ago I heard of a woman whose husband set her up in a business two or three different times. I will call her Titi(not real name).
Titi enjoys sitting at home and watching movies, shopping for new clothes, visiting and chatting with friends. When it comes to running her business she isn’t interested. And so everytime she starts a business she ruins it losing both capital and profit. Titi is comfortable with just living a flamboyant life and sitting at home. Lucky for  her she has a man who is rich. However the man soon got fed up of having to help her set up any business and losing all the money. This became an issue in their family.

Another category of “Je Oko o De women are young ladies who are not even properly educated or come from a humble background.  They marry a man struggling to make ends meet and simply refuse to work.  The man is expected to take care of her, their 7 children and the home. If she wants to buy salt, sugar, food and even her underwears she waits for her dear husband to pay for everything! (Ridiculous). Such a woman is at the mercy of the poor husband who has to pay for everything. Unfortunately some of these men spend their money on other things and not on these wives.

So woman, lady here is the thing, It is time you make something out of your life! You need to be financially empowered!

It is time you pay attention to minding your business or career.

Lady forget that gist that a man us solely meant to be the provider. Some of my friends will say do you want to kill him in this economic recession! 😀.

And seriously you need to be free and able to meet some of your own financial needs. It is unfair to yourself and your husband to depend on him for everything. It is frustrating in my own opinion.

Why you need to earn your own money:
1) It enables you to be financially free,
2) You get that rewarding feeling that you can contribute to the upkeep of your family.
3) You have a sense of dignity being able to make some money no matter how little.
4) You are able to give your aged parents money without hassling your man to do it.
5) It eases money tension in the home and saves you the embarrassment of not been able to handle even simple money needs of your children.
6) God forbid anything happening to the man...I mean people die so what happens to you and your children. Especially if the man’s extended family are the type that will come and take over the man’s property leaving his wife with nothing.
7) Say your man even loses his job or business what will you all fall back on?Your own earnings can save the family financial embarrassment before your man finds his feet again.

The virtuous in the book of proverbs was a hard working business woman who provided for her household and her husband was respected in the gates of the city. STOP Being Lazy!

Time to pursue your dreams, time to mind your business and career.

In another post we will take a look at ways to make money as a woman. Till then enjoy your everyday life and know that you are special, woman.

Adebisi Adetunji (C)

Fade’s Touch – Reignite Your Beauty: How to Harness Your Child’s potential

Meet Federera Okunubi at work:

Fade doing makeover for a client
Finishing touches to the makeover

She is the daughter of my 16years hair stylist….really I am amazed that I have stayed with her for this long. The secret of course is good service and a good customer relationship. We are like family now I believe. It is difficult to get me into the salon of another hair stylist to make my hair.

Fade and mum braiding my hair

I first met Iya Fade as we all call her in 2001, then Fade the all grown lady wasn’t even in secondary school yet. This post is set to promote the need to pass down your skills to your children. You will be simply equipping them with tools for a better future. She has grown to become a very beautiful lady and I imagine the suitor’s queue is really long. This is her story as I chatted with her while she and her mum braided my hair.

At first, Fade was not interested in learning how to make other people’s hair. She was young and did not understand why she had to get her hand all dirt in wet waters. However an unce and aunty of hers convinced her that it was good to acquire this skill alongside getting an education. At least she did not have to pay to learn. Slowly and grudgingly at first she began to pay more attention while in her mother’s salon. Soon she picked up interest and became passionate about making hairstyles for customers.

What I admire  Iya Fade for is that she is got taste and is classy; she is creative, hardworking very good at her craft. She seems to thrive on all handy craft as often she makes hair creams, soaps, body cream to cater for the hair needs and treatments of her customers. And she uses natural products to make the blend. If you’ve got issues with your hair Iya Fade is a hair stylist you need to see.

So you can begin to understand the rich skills Fade stand to gain from her mother by paying attention. Thankfully she did pay attention. Right now Fade is competing well with her mum and even doing more.

Fade got admission into the Obafemi Awolowo University, Ile Ife to study the course: English Language. In school she was learning and making some change making fellow students hair. So that means she is never broke.

Right now Fade is done with her University education and waiting to go for her National Youth Service Corp(NYSC) but she got busy going to a makeover school and also started to attend a business management school in order to be able to manage her own business.

Fade is now the CEO of Fade’s Touch. Her business provides these services for clients:
1) Hair-do – All kinds of hair styles ranging from braids, dread, weaves, natural style, natural hair care, fixing of weavon.

Looking cool in my newly braided hair by Fade & mum
Fade styling the weavon of her customer

2) Makeover – Bridal makeover, home services, Owanbe-party make up, dinner makeover, casual makeover
3) Pedicure/Manicure
4) Sale of Make-up products
5) Sale of shoes & Bags
I told Fade that she will probably soon start employing her colleagues😀😀👍

I am so pleased to see that this young woman has carved a niche for herself. She will not be under pressure in the labour market looking for a job. She has become an employer herself.

Allow your children get more than a school education. Harness that gifting and talents. Let them acquire skills that will put more value on them in the labour/business market.

You can reach Fade’s Touch for your beauty services on:
Phone No: 08164423645
Instagram : Fade_rera
Twitter: @fade_rera

Adebisi Adetunji(C)

Guest Interview : Toyin Odedele-Odugbesan (WhatsupIbadan) / CEO Geomeridien

At an on-going training for Social Media Bloggers on Effective Family Planning Projection organized by DEVCOMS NETWORK, I met this fantastic Lady doing great things.

Her story is real, funny and inspiring for every woman out there and even men.

I will sum up her story with these words:

Where you think there is nothing, therein lies your future

Toyin Odedele-Odugbesan is the co-founder of a blog platform named: WhatsupIbadan where she works alongside her husband as Marketing manager. Toyin is also the CEO Geomeridien travel and tours business intertwined with community service.

How did she get here?
Toyin was offered a Diploma admission into the Olabisi Onabanjo University in Ogun State Nigeria to study Transport and Management. It was not what her heart was set on doing but you know how parents will want their child to start any available course instead of waiting at home to write JAMB again. This will mean another year of wait.

Toyin’s words: My first thought when I was offered this course (Transport & Management) was the “Agberos”(Bus conductors) or at best a Taxi Cab driver. For like three months I didn’t attend classes.

It was like she had been sentenced to the worst kind of course which had no future prospect little did she know that therein laid her dream career ticket.

Bisi: So what changed things for you?
Toyin: My first-semester result was bad. I barely passed, this woke me up. I, therefore, determined to study hard. As time passed by and I came to a realization that transportation covered is a wide field and offers me an array of career opportunities. I found out that there were different categories of transport such as Land, Air, Water, Cargo to Ship. I discovered that I could work in Customs service, VIO, Ministry of works and transport, tourism and much more. Soon I fell in love with my course.

Initially, she thought of studying Economics at the BSc level after finishing her diploma instead she went further with a degree in Transport and Management.

Bisi: What happened after your first degree?
Toyin: The Tourism aspect of my course struck me most and it became my passion this led me to do a Masters in Tourism and Hospitality Management in India.

Bisi: What did it feel like studying in a foreign country?
Toyin: At first it was difficult adjusting to the new culture. I found my way gradually and began to mingle. Where I come from we greet everyone but I noticed people kept to themselves. I started to take the initiative to say hello to people I meet every day from the security man to the gadner and my schoolmates too. People began to warm up to me. Over there in India far away from home, I engaged in community service visiting Orphanage homes and even organized a summer event that brought rich and poor children’s children together. This I did in collaboration with my colleagues in school, lecturers who bought into our idea. It was a rich rewarding and fulfilling time.

Bisi: When did you start your business?
Toyin: All these community service activities inspired me to start my Travels and Tours business back in India even as a student. Now we are also here in Nigeria. Our business name is Geomeridien Travels & Tours.

Bisi: So what is next for you?
Toyin: I continue to look for ways I can reach out more to my communities and make a difference.

Bisi: Your Life’s Motto/Inspiration

Toyin: What you give to life is what life gives back to you.

Adebisi Adetunji (C)